
Hasbro's AI Peppa Pig Designs Toys
Hasbro CEO Chris Cocks reveals using an AI version of Peppa Pig to assist in toy design amid the AI boom. The interview discusses shifting from NFTs to AI, heavy investments in digital games like Monopoly Go, and video game expansion with titles like Exodus. Hasbro navigates supply chain issues and adult-oriented toys while leveraging IP in new media.








