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Amazon Blocks Perplexity AI Shopping Bots

Amazon Blocks Perplexity AI Shopping Bots
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๐Ÿ“ŠRead original on Bloomberg Technology
#court-order#ai-agents#ecommerceperplexity-cometamazonperplexity-aicomet

๐Ÿ’กCourt blocks AI shopping bots on Amazonโ€”key legal risk for agentic e-com apps

โšก 30-Second TL;DR

What Changed

Court rules against Perplexity's Comet agent

Why It Matters

This sets a legal precedent limiting AI agents in e-commerce, potentially slowing autonomous shopping tech development and forcing alternatives for web automation.

What To Do Next

Audit your AI web agents for Amazon ToS compliance before testing shopping automation.

Who should care:Developers & AI Engineers

Key Points

  • โ€ขCourt rules against Perplexity's Comet agent
  • โ€ขBlocks AI-driven purchases on Amazon.com
  • โ€ขTemporary halt on web browser shopping bots

๐Ÿง  Deep Insight

Background and context from public sources โ€” not the original article. 7 sources cited.

๐Ÿ”‘ Enhanced Key Takeaways

  • โ€ขAmazon first sent a cease-and-desist letter to Perplexity in November 2024 demanding it stop deploying Comet agents, but Perplexity reactivated an updated version by August 2025, leading to blocks and workarounds.[1]
  • โ€ขAmazon accuses Perplexity of disguising Comet as ordinary Chrome browser users, violating terms of service against automated tools and constituting computer fraud by not disclosing autonomous actions.[1]
  • โ€ขPerplexity claims Comet only executes purchases under direct user instruction without scraping or training on Amazon data, accusing Amazon of trying to protect its advertising revenue from AI agents that bypass ads.[1][3]
  • โ€ขUS District Judge Maxine Chesney indicated on March 7, 2026, that she is inclined to grant Amazon's preliminary injunction but has not issued a final order yet.[2]

๐Ÿ”ฎ Future ImplicationsAI analysis grounded in cited sources

This case will establish the first US court precedent on agentic AI autonomy in commercial websites
Multiple sources describe the lawsuit as potentially defining legal boundaries for AI agents acting on user behalf within online ecosystems.[1]
Amazon's advertising model will face reduced effectiveness if AI shopping agents proliferate
Perplexity argues AI agents bypass Amazon's ad-driven recommendations, a concern partially acknowledged in Amazon's filings.[3]
Judge Chesney will grant the preliminary injunction by end of March 2026
On March 7, 2026, the judge stated she is inclined to grant Amazon's bid but may issue a brief order soon.[2]

โณ Timeline

2024-11
Amazon sends initial cease-and-desist letter to Perplexity over Comet agents
2025-08
Perplexity reactivates updated Comet version after Amazon blocks access
2025-11-05
Amazon files lawsuit against Perplexity in US federal court in San Francisco
2025-11
Perplexity responds with blog post rejecting accusations and updating browser
2026-01
Ongoing court filings including motions for preliminary injunction and oppositions
2026-03-07
Judge Maxine Chesney indicates likely grant of Amazon's injunction
๐Ÿ“ฐ

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Original source: Bloomberg Technology โ†—

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