Meitu Turns AI Into Revenue

💡Meitu’s AI revenue offers a practical test of whether consumer AI can become a durable business.
⚡ 30-Second TL;DR
What Changed
Meitu has begun generating revenue from AI-related products or services.
Why It Matters
Meitu’s progress suggests that consumer AI applications can move beyond user growth toward direct monetization. For founders, the key lesson is to evaluate whether AI features improve willingness to pay rather than merely increasing engagement.
What To Do Next
Instrument conversion and retention separately for AI features in your product to verify whether they create paid demand beyond engagement gains.
Key Points
- •Meitu has begun generating revenue from AI-related products or services.
- •The legacy Meitu business remains the foundation of the company’s existing revenue base.
- •New AI initiatives are positioned as the source of future growth and business imagination.
- •The central question is whether AI monetization can become durable and scalable.
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Original source: 钛媒体 ↗
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