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來源較早收集於 52m

Smartness 籌資 4700 萬歐元擴展 AI 業務

閱讀原文： The Next Web (TNW)
#funding#saas#hospitality#travel-tech

義大利最大垂直 SaaS 融資瞄準飯店業 AI 業務擴張（24字）

30 秒速覽

有什麼變化

Smartness 完成 4700 萬歐元 B 輪融資

為什麼重要

此融資突顯投資者對 AI 驅動垂直 SaaS 的強烈信心，特別在旅遊與飯店業。可能刺激歐洲更多 AI SaaS 投資，並推動產業特定自動化創新。

下一步行動

試用 Smartness 飯店 SaaS，評估其 AI 整合用於旅遊應用

誰應關注：Founders & Product Leaders

關鍵要點

  • •Smartness 完成 4700 萬歐元 B 輪融資
  • •義大利垂直 SaaS 公司最大融資輪
  • •包含一級與二級股權及債務
  • •目標擴展飯店業 B2B SaaS 的 AI 業務
關鍵數字€10 million€100 million4700 萬

深度解析

背景與延伸：來自公開資料，非原文內容。引用 11 個來源。

增強重點摘要

  • •Smartness has surpassed €10 million in annual revenue and currently serves over 5,000 customers across 41 countries, with a stated goal of reaching €100 million in revenue.
  • •The company evolved from its 2020 origins as a dynamic pricing tool (formerly branded as Smartpricing) into a unified platform that integrates CRM, property management systems (PMS), payments, and guest communication.
  • •Smartness is actively developing an 'agentic' AI system designed to autonomously perform operational tasks—such as dynamic pricing adjustments and guest interactions—with the objective of reducing hospitality businesses' reliance on Online Travel Agencies (OTAs).

競品分析

Mews
Key Features
Cloud-based PMS, automation, payments, agent-driven workflows
Pricing Model
Subscription-based
Benchmarks
Raised €255M Series D (2026)
happyhotel
Key Features
AI agents for revenue management, support
Pricing Model
Subscription/Usage
Benchmarks
Raised €6.5M Series A (2026)
Nesto
Key Features
AI-powered workforce management for hospitality
Pricing Model
Subscription
Benchmarks
Raised €11M growth equity (2026)

技術深入

  • Agentic Architecture: Developing a proprietary AI layer that moves beyond passive software tools to autonomous execution of operational workflows (e.g., pricing, guest messaging).
  • Conversational AI Integration: Utilizes ElevenLabs' technology to power AI voice agents for 24/7 customer support and automated sales development (SDR) outreach.
  • Data Integration: Centralizes data from multiple channels (WhatsApp, Booking.com, Airbnb, email) into a single interface to train property-specific AI models.
  • Workflow Automation: Automates up to 90% of online operations, including CRM segmentation, email marketing campaigns, and cross-selling/upselling triggers.

前景展望基於引用來源的 AI 分析

Smartness will achieve a €1 billion valuation.
The company has explicitly stated this as its long-term financial goal, supported by its current trajectory of rapid revenue growth and the scaling of its agentic AI platform.
Smartness will transition from a software provider to a performance-based service provider.
The company has already begun shifting its business model toward taking direct responsibility for customer performance, as evidenced by its 'Smartresults' product which uses a results-based payment model.

時間線

2020-01
Smartness founded in Trentino, Italy, initially launching as dynamic pricing software 'Smartpricing'.
2023-12
Closed a €13 million Series A funding round led by Partech.
2025-03
Rebranded from Smartpricing to Smartness, consolidating multiple modules into a unified platform.
2025-08
Partnered with ElevenLabs to integrate conversational AI for support and sales agents.
2026-05
Raised €47 million in Series B funding, the largest vertical SaaS round in Italy to date.
閱讀原文： The Next Web (TNW)

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原始來源： The Next Web (TNW) ↗

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