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Rumor: Maextro partners with Maserati for new vehicle

Rumor: Maextro partners with Maserati for new vehicle
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📱Read original on Ifanr (爱范儿)

💡Explore how Chinese smart EV brands are merging AI-tech with traditional European luxury to disrupt the auto market.

⚡ 30-Second TL;DR

What Changed

Maextro is rumored to be partnering with luxury automaker Maserati.

Why It Matters

If confirmed, this partnership signals a major shift in how Chinese smart EV brands leverage European luxury design to compete in the global premium segment. It highlights the convergence of traditional automotive craftsmanship and advanced AI-driven smart cockpit systems.

What To Do Next

Monitor Huawei's official announcements regarding the 'Maextro' brand to understand how they are integrating AI-driven smart cockpit features into ultra-luxury vehicle architectures.

Who should care:Founders & Product Leaders

Key Points

  • Maextro is rumored to be partnering with luxury automaker Maserati.
  • The collaboration focuses on developing a new high-end vehicle model.
  • The project aims to integrate Maserati's design heritage with Maextro's smart vehicle technology.

🧠 Deep Insight

Web-grounded analysis with 15 cited sources.

🔑 Enhanced Key Takeaways

  • Reports indicate that the rumored partnership involves Huawei's Harmony Intelligent Mobility unit, JAC Group, Stellantis, and Maserati, with the goal of jointly developing a new energy vehicle under the Maserati brand.
  • The proposed collaboration structure suggests Huawei would lead product definition and core technology, JAC Group would handle joint development and manufacturing, and Maserati would contribute design and brand positioning.
  • Maextro, Huawei's ultra-luxury electric vehicle (EV) brand, already launched its first model, the S800 sedan, in May 2025, a product of its partnership with JAC Group.
  • Maextro plans a significant expansion of its vehicle lineup in 2026, with intentions to introduce SUV and MPV models, each available in standard and long-wheelbase versions, alongside a higher-spec variant of the existing S800.
  • Maserati is commemorating its 100th anniversary of the Trident emblem and its involvement in motorsport in 2026, while concurrently advancing its focus on electrified models and integrated smart vehicle technologies.

🛠️ Technical Deep Dive

  • Maextro S800 (Huawei/JAC Collaboration):
    • Features Level 3 automated driving technology.
    • Offers two powertrain options: a triple-electric motor setup delivering 852 hp with a 94.4-kWh battery, or an extended-range electric vehicle (EREV) variant with two electric motors (523 hp combined), a 63.3-kWh battery, and a 1.5-liter turbocharged gasoline range extender.
    • Built on an 800-volt electrical architecture.
    • Equipped with a fully controlled chassis, height-adjustable adaptive air suspension (double wishbone front, multi-link rear), and Brembo high-performance disc brakes.
    • Integrates four lidar units and Huawei's ADS 4 intelligent driving system, supported by 32 additional sensors for comprehensive environmental perception and autonomous driving capabilities on highways and in urban areas.
    • Interior boasts a triple-screen setup (12.3-inch driver, 15.6-inch central running Harmony OS, 16-inch passenger) and a 76-inch augmented reality head-up display.
    • Features a 2920-watt Huawei Sound Ultimate audio system with 43 speakers.
    • Rear cabin amenities include reclining and massage seats, a center console with folding tables, lockable storage, hot/cold cupholders, wireless charging, a refrigerator, and champagne flutes.
    • Includes a ceiling-mounted movie screen that also functions as a privacy partition.
  • Maserati's Current Technology:
    • Utilizes the Maserati Intelligent Assistant (MIA) infotainment system, built on Android Automotive OS.
    • Features a dual-screen setup in models like the Grecale and GranTurismo, with a 12.3-inch upper screen for navigation/media and an 8.8-inch lower screen for climate/seat controls.
    • Provides in-car Wi-Fi hotspot and Over-the-Air (OTA) software updates.
    • Incorporates Level 2 advanced driver-assistance systems (ADAS) for steering, acceleration, and braking assistance.
    • Offers the Maserati Connect smartphone app for remote vehicle functions such as start, climate control, status checks, locking/unlocking, vehicle location, and sending navigation destinations.
    • Integrates Amazon Alexa for voice control.
    • Features the Nettuno V6 engine, with power outputs ranging from 490hp to 550hp in the GranTurismo and 621hp in the MC20.
    • Advanced chassis systems include all-wheel-drive, adaptive air suspension, and multiple driving modes.
    • The GranTurismo hybrid model features a carbon-fiber chassis and a combined output of 800hp from its Nettuno V6 and electric motors.

🔮 Future ImplicationsAI analysis grounded in cited sources

The partnership could significantly accelerate Maserati's transition into the high-end new energy vehicle market.
By leveraging Huawei's established smart vehicle technology and JAC's manufacturing capabilities, Maserati can rapidly develop and produce advanced EVs, enhancing its competitive edge.
Huawei's Harmony Intelligent Mobility Alliance (HIMA) ecosystem could gain a stronger global luxury brand presence.
Collaborating with an iconic European luxury brand like Maserati would elevate Huawei's automotive technology solutions beyond its current domestic partnerships.
The collaboration might introduce a new model for East-West automotive partnerships in the luxury EV segment.
This proposed structure, with Huawei providing tech and product definition, JAC manufacturing, and Maserati design/brand, could become a template for other traditional luxury automakers seeking to enter the smart EV market.

Timeline

2024-07
Huawei's Yu Chengdong reveals the fourth HIMA brand, Zunjie (Maextro), in collaboration with JAC Group.
2024-08
Huawei officially introduces Maextro as the fourth brand under the HIMA collaboration with JAC.
2024-11
The Maextro S800 is unveiled at a Huawei Mate brand ceremony, with pre-orders opening on the same day.
2024-12
The Maextro Super Factory, a joint construction by JAC Group and Huawei in Hefei, completes construction.
2025-05
The Maextro S800 officially launches at the 2025 Shenzhen Auto Show.
2025-11
Maextro announces plans to launch multiple new models, including SUVs and MPVs, in 2026.
2026-05
Rumors emerge about Huawei's HIMA unit, JAC, Stellantis, and Maserati being in talks to jointly develop a new energy vehicle under the Maserati brand.
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Original source: Ifanr (爱范儿)